BOOK JULY 4TH AIRFARE BY MEMORIAL DAY FOR THE BEST DEAL
Data from Travel Company Hipmunk Reveals Up to 31 Percent Savings for Early Bookers
SAN FRANCISCO (May 6, 2014) — According to results from the 2014 Hipmunk Summer Travel Survey, July 4th is the biggest travel holiday of the summer. And as the weather heats up, so do flight prices. Hipmunk evaluated historical flight data and found that the best time to book July 4th travel is during the week of Memorial Day. Hipmunk discovered that those who book from May 26 to June 1 could save nearly $150 just by booking early.
Based on 2013 July 4th flight data, rates increase exponentially the longer travelers wait to book. On average, early birds who booked during the week of Memorial Day 2013 spent $417 on airfare. Alternatively, last year’s travelers who booked just three weeks after Memorial Day spent an average of $547 on their flights, which is 31 percent more than the early birds.
“It’s not a surprise that buying airfare early will save money,” said Adam Goldstein, co-founder and CEO at Hipmunk. “When July 4th falls on a Friday—like it does this year—even more people travel, because they can make it a 3-day weekend. That means more competition. Travelers who book early will not only save money on average, but also get the most convenient flight times and avoid unnecessary layovers for a less agonizing trip.”
The Hipmunk site and apps offer several features to help would-be travelers get their July 4th travel planning done early. Travel planners can sign up for fare alerts to be notified when the cost of a particular itinerary changes. To plan early and on the go, Hipmunk Anywhere allows logged-in users to begin flight or hotel searches on one platform—mobile, tablet, or desktop across various operating systems—and finish on another.
But while flights are often cheaper the further in advance they are purchased, not all hotel deals are reserved for the early birds. Tonight Deals, available on the Hipmunk mobile apps, can save users up to 60 percent off last-minute hotel bookings. When booking a last-minute hotel, travelers also can use the Heatmap feature to see which neighborhoods contain the highest concentration of food, tourism, shopping, nightlife, and “vice” in order to book accommodations in an area that suits their July 4th travel style.
Hipmunk is the fastest, easiest way to plan travel. The site and mobile apps help save time and money by comparing top travel sites to show the perfect flight or hotel at the cheapest price. Hipmunk offers the most comprehensive travel search, from commercial flights, trains, and charter flights to hotels and vacation rentals through Airbnb and HomeAway. The unique display makes it easy to visually compare results to choose the best option.